We make China happen.

Our solutions were born from our passion for the web, digital marketing and business in China. Founded by Sheldon Kerr, BaseUX is uniquely positioned and focused on Chinese digital growth. We are blend of digital marketing, design and highly skilled technical staff.

In 2012, we set out to create products and solutions to transform the way western businesses could market to China.

Today, our solutions are deployed by many companies to solve problems we hadn’t even dreamed of back then.

We understand what problems and opportunities you have in this different market and the techniques you need to utilise when communicating with your Chinese customers.


We provide many webservices from SEO (natural optimization) / SEM (advertising) on Chinese search engines, to auditing your websites and creating quality content. We set up the right search based strategy to generate leads.

Weibo & WeChat Setup

Weibo and WeChat are the most popular and influential social platforms in China, providing unlimited opportunities. We build brand profiles and campaign on these platforms for our clients.

Lead Generation

We help companies generate leads by attracting Chinese customers. We help them to improve their visibility, traffic and image among Chinese clients.

China User Experience

China has its own unique social media platforms and online retail platforms. We leverage these platforms for our clients, ensuring they meet Chinese consumer behaviour and deliver the best possible user experience and technical standard.

China Hosting

When Chinese visitors view your website, we ensure it is served from within China. We utilise cloud infrastructure within China to serve websites and applications behind the great firewall.

Web & App Development

We design, develop, and deploy Web and Apps that get real results. We also take existing websites and applications and make them work for the Chinese market.

Community Management

Social media is exploding worldwide, and China is leading the way. It is therefore important for a brand or a company to know how to act and engage on these Chinese specific platforms and reach millions of targeted consumers.


We provide e-reputation service management, we help businesses and brands to develop a better image online that is tailored to the Chinese market.


We take advantage of China’s largest online e-commerce, Tmall is owned by retail giant Alibaba and has an annual net income of over 61 billion yuan in its fiscal year ending on March 31, 2018, showing an increase from 41.23 billion yuan in the previous year. . BaseUX have the global experience, technology and local connections to quickly and easily get your brand in front of potential Chinese customers, regardless of whether you’re planning on opening a local Chinese entity or not.

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